I help research and insights companies scale.


My experience in the market research industry is rather unique. I blend deep technical expertise with commercial acumen and general management experience. A data scientist long before the term was coined, I’ve personally used advanced analytics to provide actionable insight. For twenty years, I’ve served the world’s biggest brands. I understand how they operate and the data they need to make decisions.

For the past dozen years, I’ve held senior roles with insights suppliers. I’ve led fantastic teams whose innovative approaches have enjoyed commercial success. I am passionate about how the industry is evolving and am an outspoken advocate for real change in techniques and business models.

By working with me you’ll get clear, forward-looking thinking grounded in successful experience. I listen, I’m transparent, and I believe in rolling up my sleeves to work.



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Find me speaking and chairing at conferences like:

  • IIeX (the industry's premier innovation conference)
  • Insights Association (formerly CASRO)

I've published articles in:

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